Business Software Versus Cybersecurity Software
Sponsored by Mastercard, Aite-Novarica Group interviewed 1,560 owners and operators of micro, small, and midsize enterprises (MSMEs) across 24 countries from November to December 2022 to understand their buying habits toward cybersecurity products and services. One of the insights we wanted to glean was the level of importance MSMEs placed on their business software investments compared to their cybersecurity software investments.