Report

U.S. Auto Insurance: Increase Engagement With Personalized Advice Programs

Now is the time for auto insurance companies to roll out new programs to retain customers.
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London, 18 February 2020 –As auto insurers continue to introduce new telematics systems, they risk losing opportunities to fully engage new customers by limiting the benefits and feedback. While carriers still have a way to go before fully integrating this technology into their value chain, they must start looking beyond discounts to fully engage customers and build relationships. Personalized advice programs that provide customers with pertinent data about how they drive and how to drive more safely can be paired with other options to help create a more complete solution that increases customer engagement and improves retention.

This report was written to be a source for carriers, providing them the information necessary to augment their telematics offerings with personalized advice programs and consider other value-added products and services. It is based on a Q1 2019 Aite Group online survey of 766 U.S. consumers who were asked about their thoughts concerning connected devices and technology.

This 42-page Impact Report contains 43 figures and one table. Clients of Aite Group’s P&C Insurance service can download this report, the corresponding charts, and the Executive Impact Deck.

This report mentions Amazon, Apple, Beautyrest, Cambridge Mobile Telematics, Contour Next One, Dario, DiamondClean, Fitbit, Fitindex, Google, iHeart, Jawbone, Kolibree, MyFitnessPal, MyFoodDiary, Nest, Nokia, Omron, OnStar, Oral-B, Philips, Polar, Progressive, QardioArm, Renpho, Rhythm, Ring, RunKeeper, Scosche, Snap, State Farm, Tacx, Weight Watchers, Welch Allyn, and Withings.

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